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TikTok Ads Black Friday Deal 2025 – Get Up to $6000 Free Ad Credits

TikTok Ads Black Friday Deal 2025 – Get Up to $6000 Free Ad Credits

Author: Jordan Blake | Digital Advertising Specialist

Updated on: October 30, 2025

TikTok Ads Black Friday Deal

TikTok Ads Black Friday deals offered incredible cashback opportunities with up to $800 in free credits for new advertisers during last year’s promotion. 

While the 2025 Black Friday deals aren’t live yet, you can still grab up to $6000 in free ad credits through current promotional offers.

Based on last year’s performance, TikTok advertisers saw remarkable results during the Black Friday period, with brands experiencing significant increases in return on ad spend and conversion rates. 

The platform continues to be a major player in holiday shopping, with TikTok Shop alone generating over $100 million in sales during Black Friday 2024.

Let’s check out what you can expect from TikTok Ads Black Friday 2025 and how to maximize your advertising budget right now!

TikTok Ads Black Friday 2025 Deals & Offers

To anticipate what TikTok might offer during the 2025 Black Friday sale, let’s look at the previous year’s promotions. 

TikTok announced its Black Friday deals for 2024 in November, featuring cashback credits and matched spending offers. With multiple tiers of rewards, TikTok provided substantial value for new advertisers. Here are the details:

Last Year’s Black Friday Offer Structure

  • Deal Duration: Limited time during Black Friday week
  • Maximum Cashback: $800+ in ad credits
  • Eligibility: New TikTok Ads Manager accounts only
  • Structure: Tiered spending requirements with matching credits
2024 Black Friday TierSpend RequirementCredit Earned
Starter Tier$100$100
Growth Tier$200$200
Scale Tier$500$500

The 2024 promotion was specifically designed for Q4 marketing campaigns, making it perfect timing for holiday shopping seasons and year-end sales pushes.

What to Expect from TikTok Ads Black Friday 2025

While TikTok hasn’t announced their official 2025 Black Friday promotion yet, we can make educated predictions based on their growth trajectory and increased focus on e-commerce.

Expected Features:

  • Higher Credit Limits: Given TikTok’s rapid expansion, expect credit offers exceeding last year’s $800 maximum
  • Extended Eligibility: Possibly including existing advertisers with spending bonuses
  • E-commerce Focus: Special promotions for TikTok Shop integration and shopping campaigns
  • Live Shopping Credits: Additional incentives for livestream commerce campaigns
Timeline Prediction:

Based on 2024 patterns, expect the announcement around mid-November 2025, with the promotion running from Black Friday through Cyber Monday.

Save Up to $6000 with Current TikTok Ads Coupon

While waiting for the official Black Friday announcement, TikTok is currently running one of their most generous promotional campaigns ever. This limited-time offer allows new advertisers to claim up to $6000 in free advertising credits.

Take a look at the current deals and offers:

Current OffersSpend RequirementFree Credits
Tier 1$200$200
Tier 2$500$500
Tier 3$1,500$1,000
Tier 4$6,000$4,000
Tier 5$10,000$6,000

The current promotional campaign covers multiple regions including North America, EMEA, Japan, Brazil, Mexico, and Asia-Pacific regions. Credits are available for both regular advertising objectives and TikTok Shop campaigns.

TikTok GIF

Key Benefits:

  • 30-day spending window to meet tier requirements
  • Immediate credits for top-tier spenders
  • Extended validity until October 2025
  • Global availability across major markets

Additional TikTok Ad Promos & Deals

TikTok for Business logo

🎯 65% TikTok Ads Cashback Deal

Take advantage of the 65% cashback offer applicable for verified business accounts on advertising campaigns.

TikTok for Business logo

🛠️ Redeem $100 AMEX Partnership Credit

American Express cardholders can claim $100 promotional credit instantly upon launching their first eligible advertisement.

TikTok for Business logo

📈 Claim $3000 TikTok Ads Lead Generation Credits

American Express cardholders can claim $100 promotional credit instantly upon launching their first eligible advertisement.

How to Claim Your TikTok Ads Credits

  • Step 1: Visit TikTok for Business and create your new advertiser account using the promotional link.
TikTok for Business
  • Step 2: Choose your preferred credit tier based on your initial advertising budget.
  • Step 3: Complete account verification and add your payment method.
TikTok For Business Create Account
  • Step 4: Load your account with the minimum spend amount for your chosen tier.
  • Step 5: Begin creating and running your first campaigns. Credits are applied automatically once spending thresholds are met.
  • Step 6: Monitor your account dashboard to track credit application and remaining balances.

Important: You have 30 days after account creation to meet spending requirements and earn your matching credits.

Which TikTok Ads Deal Is Right for Your Business?

TikTok offers multiple promotional tiers to accommodate different business sizes and advertising budgets.

  • Small Business Option ($200 Tier): The entry-level tier provides dollar-for-dollar matching with a $200 spend requirement. This option works well for small businesses testing TikTok advertising or those with limited initial budgets.
  • Growth Business Option ($500-$1,500 Tiers): Mid-tier options provide excellent value, especially the $1,500 tier that offers $1,000 in credits. This represents a strong return on advertising investment and allows for extended campaign testing.
  • Enterprise Option ($6,000-$10,000 Tiers): Large businesses can maximize value with higher-tier options. The top tier provides $6,000 in credits for a $10,000 spend, with immediate credit granting rather than waiting until Day 31.

We recommend starting with the tier that matches your monthly advertising budget to maximize the promotional value while maintaining sustainable spending levels

TikTok Ads Key Features At a Glance

Campaign Management Tools
  • Automated bidding optimization
  • Real-time performance tracking
  • A/B testing capabilities for creative optimization
  • Cross-platform campaign coordination
Creative Studio Resources
  • Built-in video editing tools
  • Template library for quick campaign creation
  • Music and sound effect integration
  • Branded hashtag challenge options
Analytics and Reporting
  • Detailed performance metrics
  • Audience insight reports
  • Conversion tracking setup
  • ROI measurement tools
Shopping Campaign Features
  • Product catalog integration
  • Dynamic product ads
  • Shopping tab placement
  • Live shopping stream promotion

TikTok Black Friday Success Stories

Record-Breaking Performance in 2024

TikTok Shop generated over $100 million in sales on Black Friday 2024 alone, representing a 300% increase from the previous year. This massive growth demonstrates the platform’s increasing importance for holiday shopping campaigns.

BFCM 2024 Performance Metrics:

  • ROAS increased by 46.24% compared to 2023
  • Average order value grew by 34.87%
  • Cost per acquisition improved with better targeting
  • Over 30,000 live shopping streams hosted during the week
Brand Success Examples

Major retailers like Phillips, Benefit Cosmetics, Liquid IV, and HeyDude saw significant success with TikTok advertising during Black Friday 2024, achieving discounts up to 55% while maintaining strong profit margins.

Preparing for TikTok Ads Black Friday 2025

Content Strategy Planning
Start creating engaging video content now that can be adapted for Black Friday campaigns. Focus on product demonstrations, behind-the-scenes content, and user-generated content that resonates with your target audience.

Budget Allocation
Plan your Black Friday advertising budget to take advantage of both current credit offers and upcoming Black Friday promotions. Consider starting with current credits to test and optimize campaigns.

Audience Research
Use TikTok’s audience insights tools to understand your target customers’ behavior patterns, peak activity times, and content preferences.

Creative Asset Preparation
Develop multiple video variations, static images, and copy options to test during high-competition periods like Black Friday.

FAQs TikTok Ads Black Friday Deals

When will TikTok announce their Black Friday 2025 deals?

Based on 2024 patterns, expect official announcements around mid-November 2025. However, the current $6000 credit offer is available immediately for new advertisers.

Can existing TikTok advertisers participate in Black Friday promotions?

Last year’s promotion was limited to new accounts, but TikTok may expand eligibility for 2025. Current credit offers are primarily for new advertisers.

How much can I save with TikTok’s current promotion?

You can earn up to $6000 in free advertising credits through the current tiered spending program, with matching credits for amounts from $200 to $10,000.

Can I combine multiple TikTok promotional offers?

Generally, promotional offers cannot be combined. New advertisers should choose the most beneficial single offer for their needs.

Get Ready for TikTok Ads Black Friday 2025 Success

TikTok’s Black Friday deals present an incredible opportunity for businesses to reach millions of engaged users at a fraction of the normal cost. 

While we wait for the 2025 announcement, the current $6000 free credits offer provides an excellent way to get started and prepare for the holiday shopping season.

With TikTok’s proven track record of delivering strong returns during Black Friday periods, combined with generous advertising credits, there’s never been a better time to start advertising on the platform.

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About the author

Jordan Blake

Jordan Blake

A digital advertising specialist with years of experience in optimizing ad spend and Using promotional credits across platforms like Google Ads, Meta Ads, and more.

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